{"id":95163,"date":"2025-04-17T13:19:18","date_gmt":"2025-04-17T13:19:18","guid":{"rendered":"https:\/\/petronellagrahn.com\/petronella-grahn\/"},"modified":"2026-09-17T08:37:54","modified_gmt":"2026-09-17T08:37:54","slug":"petronella-grahn","status":"publish","type":"page","link":"https:\/\/petronellagrahn.com\/en\/","title":{"rendered":"Petronella Grahn"},"content":{"rendered":"\t\t
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PETRONELLA GRAHN \u00b7 FAIRYTALE DESIGN \u00b7 POMENIA<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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One creator. A world of stories, design and art.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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I am a Finnish artist, author, illustrator and designer. For more than three decades I have built stories, characters, patterns and visual worlds that move across books, products, interiors, murals and new media.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tExplore licensing<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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A world built to travel across formats<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Fairytale Design is the visual language. Pomenia is the storyworld. Books, illustration, patterns, products, exhibitions and murals are not separate directions \u2014 they are different ways for the same imagination to become visible.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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A FAIRY DREAMLAND<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pattern \u00b7 Textiles \u00b7 Interiors<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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FAIRYTALE DESIGN<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Original artwork for products and collections<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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More than one hundred original patterns have been created for fashion, textiles and interiors. Licensing can begin with a single design, a colourway or a broader visual collection built for a product category.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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POMENIA<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A storyworld built over three decades<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pomenia brings together stories, characters, books, games, illustration and art. The same world can continue into narrative products, publishing, environments and audiovisual development.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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From the smallest illustrated detail to an entire world.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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I create stories, images and environments that can grow across media while keeping a recognisable hand, atmosphere and world.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tDiscuss licensing & collaboration<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

PETRONELLA GRAHN \u00b7 FAIRYTALE DESIGN \u00b7 POMENIA One creator. A world of stories, design and art. I am a Finnish artist, author, illustrator and designer. For more than three decades I have built stories, characters, patterns and visual worlds that move across books, products, interiors, murals and new media. Explore licensing A world built to […]<\/p>\n","protected":false},"author":1,"featured_media":93074,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-95163","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nPetronella Grahn - Fairytale Artist - Taikaa ja taikap\u00f6ly\u00e4!<\/title>\n<meta name=\"description\" content=\"Welcome to my magical world! I'm Petronella Grahn \u2013 a fairytale artist, founder of the children's clothing brand Tinttu.com, designer of designer fabrics and fairytale author. 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data=\\\"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\\\"]\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t<div class=\\\"elementor-element elementor-element-b1200009 e-flex e-con-full e-con e-parent\\\" data-id=\\\"b1200009\\\" data-element_type=\\\"container\\\" data-e-type=\\\"container\\\" data-settings=\\\"{"background_background":"classic"}\\\">\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t<div class=\\\"elementor-element elementor-element-b120000a e-flex e-con-boxed e-con e-parent\\\" data-id=\\\"b120000a\\\" data-element_type=\\\"container\\\" data-e-type=\\\"container\\\" data-settings=\\\"{"background_background":"classic"}\\\">\\n\\t\\t\\t\\t\\t<div class=\\\"e-con-inner\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-element elementor-element-b120000b elementor-widget elementor-widget-heading\\\" data-id=\\\"b120000b\\\" data-element_type=\\\"widget\\\" data-e-type=\\\"widget\\\" data-widget_type=\\\"heading.default\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-widget-container\\\">\\n\\t\\t\\t\\t\\t<h2 class=\\\"elementor-heading-title elementor-size-default\\\">A FAIRY DREAMLAND<\\\/h2>\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t[elementor-element k=\\\"46ba6e673fae66df7ab7de60afad2ad6\\\" data=\\\"eyJpZCI6ImIxMjAwMDBjIiwiZWxUeXBlIjoid2lkZ2V0Iiwic2V0dGluZ3MiOnsiZWRpdG9yIjoiPHA+PGVtPlBhdHRlcm4gXHUwMGI3IFRleHRpbGVzIFx1MDBiNyBJbnRlcmlvcnM8XC9lbT48XC9wPiIsInRleHRfY29sb3IiOiIjRkZGRkZGIiwidHlwb2dyYXBoeV90eXBvZ3JhcGh5IjoiY3VzdG9tIiwidHlwb2dyYXBoeV9mb250X2ZhbWlseSI6IkFsaWtlIiwidHlwb2dyYXBoeV9mb250X3NpemUiOnsidW5pdCI6InB4Iiwic2l6ZSI6MTR9LCJ0eXBvZ3JhcGh5X2xpbmVfaGVpZ2h0Ijp7InVuaXQiOiJlbSIsInNpemUiOjEuNX19LCJlbGVtZW50cyI6W10sIndpZGdldFR5cGUiOiJ0ZXh0LWVkaXRvciJ9\\\"]\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t<div class=\\\"elementor-element elementor-element-b120000d e-flex e-con-boxed e-con e-parent\\\" data-id=\\\"b120000d\\\" data-element_type=\\\"container\\\" data-e-type=\\\"container\\\" data-settings=\\\"{"background_background":"classic"}\\\">\\n\\t\\t\\t\\t\\t<div class=\\\"e-con-inner\\\">\\n\\t\\t<div class=\\\"elementor-element elementor-element-b120000e e-flex e-con-full e-con e-parent\\\" data-id=\\\"b120000e\\\" data-element_type=\\\"container\\\" data-e-type=\\\"container\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-element elementor-element-b120000f elementor-widget elementor-widget-heading\\\" data-id=\\\"b120000f\\\" data-element_type=\\\"widget\\\" data-e-type=\\\"widget\\\" data-widget_type=\\\"heading.default\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-widget-container\\\">\\n\\t\\t\\t\\t\\t<div class=\\\"elementor-heading-title elementor-size-default\\\">FAIRYTALE DESIGN<\\\/div>\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<div class=\\\"elementor-element elementor-element-b1200010 elementor-widget elementor-widget-heading\\\" data-id=\\\"b1200010\\\" data-element_type=\\\"widget\\\" data-e-type=\\\"widget\\\" data-widget_type=\\\"heading.default\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-widget-container\\\">\\n\\t\\t\\t\\t\\t<h2 class=\\\"elementor-heading-title elementor-size-default\\\">Original artwork for products and collections<\\\/h2>\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t[elementor-element k=\\\"46ba6e673fae66df7ab7de60afad2ad6\\\" data=\\\"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\\\"]\\t\\t<\\\/div>\\n\\t\\t<div class=\\\"elementor-element elementor-element-b1200012 e-flex e-con-full e-con e-parent\\\" data-id=\\\"b1200012\\\" data-element_type=\\\"container\\\" data-e-type=\\\"container\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-element elementor-element-b1200013 elementor-widget elementor-widget-heading\\\" data-id=\\\"b1200013\\\" data-element_type=\\\"widget\\\" data-e-type=\\\"widget\\\" data-widget_type=\\\"heading.default\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-widget-container\\\">\\n\\t\\t\\t\\t\\t<div class=\\\"elementor-heading-title elementor-size-default\\\">POMENIA<\\\/div>\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<div class=\\\"elementor-element elementor-element-b1200014 elementor-widget elementor-widget-heading\\\" data-id=\\\"b1200014\\\" data-element_type=\\\"widget\\\" data-e-type=\\\"widget\\\" data-widget_type=\\\"heading.default\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-widget-container\\\">\\n\\t\\t\\t\\t\\t<h2 class=\\\"elementor-heading-title elementor-size-default\\\">A storyworld built over three decades<\\\/h2>\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t[elementor-element k=\\\"46ba6e673fae66df7ab7de60afad2ad6\\\" data=\\\"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\\\"]\\t\\t<\\\/div>\\n\\t\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t<div class=\\\"elementor-element elementor-element-b1200016 e-flex e-con-boxed e-con e-parent\\\" data-id=\\\"b1200016\\\" data-element_type=\\\"container\\\" data-e-type=\\\"container\\\" data-settings=\\\"{"background_background":"classic"}\\\">\\n\\t\\t\\t\\t\\t<div class=\\\"e-con-inner\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-element elementor-element-b1200017 elementor-widget elementor-widget-heading\\\" data-id=\\\"b1200017\\\" data-element_type=\\\"widget\\\" data-e-type=\\\"widget\\\" data-widget_type=\\\"heading.default\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-widget-container\\\">\\n\\t\\t\\t\\t\\t<h2 class=\\\"elementor-heading-title elementor-size-default\\\">From the smallest illustrated detail to an entire world.<\\\/h2>\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t[elementor-element k=\\\"46ba6e673fae66df7ab7de60afad2ad6\\\" data=\\\"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\\\"]\\t\\t<div class=\\\"elementor-element elementor-element-b1200019 elementor-widget elementor-widget-button\\\" data-id=\\\"b1200019\\\" data-element_type=\\\"widget\\\" data-e-type=\\\"widget\\\" data-widget_type=\\\"button.default\\\">\\n\\t\\t\\t\\t<div class=\\\"elementor-widget-container\\\">\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t<div class=\\\"elementor-button-wrapper\\\">\\n\\t\\t\\t\\t\\t<a class=\\\"elementor-button elementor-button-link elementor-size-sm\\\" href=\\\"mailto:petronella@pomenia.com?subject=Licensing%20and%20collaboration\\\">\\n\\t\\t\\t\\t\\t\\t<span class=\\\"elementor-button-content-wrapper\\\">\\n\\t\\t\\t\\t\\t\\t\\t\\t\\t<span class=\\\"elementor-button-text\\\">Discuss licensing & collaboration<\\\/span>\\n\\t\\t\\t\\t\\t<\\\/span>\\n\\t\\t\\t\\t\\t<\\\/a>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t\\t<\\\/div>\\n\\t\\t\\t\\t<\\\/div>\\n\\t\\t\",\"scripts\":[\"elementor-frontend\"],\"styles\":[\"widget-heading\"]}}"]},"uagb_featured_image_src":{"full":["https:\/\/petronellagrahn.com\/wp-content\/uploads\/2025\/11\/ma.png",1024,768,false],"thumbnail":["https:\/\/petronellagrahn.com\/wp-content\/uploads\/2025\/11\/ma-150x150.png",150,150,true],"medium":["https:\/\/petronellagrahn.com\/wp-content\/uploads\/2025\/11\/ma-300x225.png",300,225,true],"medium_large":["https:\/\/petronellagrahn.com\/wp-content\/uploads\/2025\/11\/ma-768x576.png",768,576,true],"large":["https:\/\/petronellagrahn.com\/wp-content\/uploads\/2025\/11\/ma.png",800,600,false],"1536x1536":["https:\/\/petronellagrahn.com\/wp-content\/uploads\/2025\/11\/ma.png",1024,768,false],"2048x2048":["https:\/\/petronellagrahn.com\/wp-content\/uploads\/2025\/11\/ma.png",1024,768,false]},"uagb_author_info":{"display_name":"admin","author_link":"https:\/\/petronellagrahn.com\/en\/author\/admin\/"},"uagb_comment_info":0,"uagb_excerpt":"PETRONELLA GRAHN \u00b7 FAIRYTALE DESIGN \u00b7 POMENIA One creator. A world of stories, design and art. I am a Finnish artist, author, illustrator and designer. For more than three decades I have built stories, characters, patterns and visual worlds that move across books, products, interiors, murals and new media. Explore licensing A world built to…","_links":{"self":[{"href":"https:\/\/petronellagrahn.com\/en\/wp-json\/wp\/v2\/pages\/95163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/petronellagrahn.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/petronellagrahn.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/petronellagrahn.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/petronellagrahn.com\/en\/wp-json\/wp\/v2\/comments?post=95163"}],"version-history":[{"count":20,"href":"https:\/\/petronellagrahn.com\/en\/wp-json\/wp\/v2\/pages\/95163\/revisions"}],"predecessor-version":[{"id":97307,"href":"https:\/\/petronellagrahn.com\/en\/wp-json\/wp\/v2\/pages\/95163\/revisions\/97307"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/petronellagrahn.com\/en\/wp-json\/wp\/v2\/media\/93074"}],"wp:attachment":[{"href":"https:\/\/petronellagrahn.com\/en\/wp-json\/wp\/v2\/media?parent=95163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}